Facebook has announced a new lead-gen feature for dynamic ads for auto dealerships which will feed directly into a dealership's existing CRM system.
Facebook releases new analytics features, including a mobile ad, automated insights, and a tool to track the customer journeys through multiple channels.
A study by Sovrn has found that content that appears below the fold is more engaging than content that appear above the fold. What does this mean for your ads?
Google has released a new mobile Speed Scorecard and Impact Calculator to encourage marketers to improve user experience for their website's mobile users.
Following the release of the "Speed Update" ranking algorithm, Google has confirmed that sites without HTTPS will be marked "not secure" in search results.
Snap Inc., the parent company of Snapchat, is offering free ad credits to brands that have previously run ads on Facebook, Instagram, or Pinterest.
Facebook has confirmed that they will increase ad transparency by allowing users to see what adverts an organisation is running on the platform.
'Last Click Attribution' is being removed from Google Analytics, and replaced with 'Google Attribution'. What does this mean for advertisers?