Facebook is rolling out Instagram account analytics and advanced analytics for Facebook Pages. This will give advertisers deeper insights into user data.
Google is launching Dashboards, a new customisable solution for AdWords advertisers to easily see their most important data and KPIs in one place.
UK and US Census data shows that Facebook might be overstating its Audience Reach for ads on the platform for certain audience segments.
The Facebook Pixel is being enhanced to send additional event data and improve the delivery and performance of ads on the platform
Google will start showing local-specific phone numbers in text ads from January 19th, 2017. What do you need to know before the update takes place?