Tag Archives: Google Analytics

Google AdWords tests a promotion ad extension, remarketing can now be done retrospectively (it’s like time travel for geeks), and Snapchat provides Geofilters for Foursquare

Welcome to Tech Treats, our weekly feature where we provide our clients with the latest news on all things digital marketing. From current trends and innovations, to fresh tips on getting the most out of your marketing spend, we’ll ensure you’re always kept in the loop! Google AdWords tests a Promotion Extension for text ads Google…
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Tech Treats: 20.06.16

YouTube to release editing tools for video ads, Google tests SMS ad extension, Google enables users to compare search queries in Analytics, emoji targeting comes to Twitter ads, and more.

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Tech Treats: 30.05.16

Google updates Shopping Products Feed Specification and announces an improved Display Network and Google AdWords interface redesign at this year’s Performance Summit.

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Tech Treats: 18.04.16

Google AdWords tests green ‘Ad’ label in search results, Apple starts developing a Google AdWords-style platform for the App Store, European parliament enforces tougher data protection rules, new reporting capabilities become available in Google Analytics, and Facebook Messenger branches into customer service.

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Tech Treats: 21.03.16

Facebook allows more specified targeting with Audience Optimisation, Google favours mobile-friendly websites with new algorithm, Google releases the Analytics 360 Suite, and Bing tests social media ad extensions.

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