'Last Click Attribution' is being removed from Google Analytics, and replaced with 'Google Attribution'. What does this mean for advertisers?
Your Google AdWords campaigns can now spend double their daily budget to ‘help you reach your advertising goals’, such as generating more conversions.
Google is launching Dashboards, a new customisable solution for AdWords advertisers to easily see their most important data and KPIs in one place.
Apple announces the release of Intelligent Tracking Prevention, a new feature to limit the tracking of user activity. How will this affect ad targeting?
Facebook has announced that it will be opening branded content capabilities to more Page owners, as well as adding a 'Paid' label to branded content.
As more UK and US brands pull their Google and YouTube advertising due to ads appearing next to extremist content, Google publicly apologises and promises to make improvements.
Pinterest has introduced Search Ads with eBay, Garnier, and other brand partners, and announced a new partnership with Kenshoo.
Has Google updated the Penguin algorithm? Theories point to a recent update that's targeting Private Blog Networks and 'spammy' links...
When is the final deadline for expanded text ads? Plus, Google has released a new guide to using Customer Match and remarketing lists for search ads in AdWords...